We build your AI brain&systems that help create kick@ss content, and turn it into pipeline.
Most B2B content gets built like factory output.
Meanwhile, AI slop - sometimes surprisingly decent - is stuffing your audience's receptors, making it impossible for your content to make it to their screens, brains and hearts.
The question isn't whether you're producing content. It's whether your content is building anything.
Dan Renyi works with you directly to diagnose your content's blind spots, extract your company's real POV, and build the infrastructure that makes content build demand. Custom research, context, workflows, agents, rules.
Where you appear - and don't - in Perplexity, ChatGPT, and AI-assisted search versus your top competitors. Entity gap analysis. Dev-ready schema markup code your team can ship the same week.
Sharpened ICP, messaging, and positioning. A POV document extracted from your founder's thinking - written cleanly enough to use immediately. Jobs-to-be-done map, buyer journey matrix, competitor research from a content and demand gen angle.
Your first Wave fully designed - Swell, Break, Wash mapped. Month 1 pre-loaded and ready to execute. A 4-6 month roadmap of Waves, topics, and formats showing how each one builds on the last. Executable, living inside the AI Brain.
Content creation agents calibrated to your brand voice, inside Claude. Monitoring loops that surface what your market is talking about. Self-learning rules that sharpen the system with every piece you ship.
Leading and lagging indicators for tracking real content impact. What to measure, when to measure it, and what the numbers actually mean - by Wave, by quarter, by the 6-month mark.
You fill out the intake questionnaire and share docs, recordings, existing content, and anything that helps us see the full picture. We run a dark funnel audit, AI visibility analysis, and deep competitive research before the first session.
We build your content foundation. ICP sharpening, buyer journey mapping, POV extraction - what your company believes about your market that others miss. Competitive landscape from a content and demand gen angle. You make the decisions. We bring the frameworks and outside perspective.
Align on your Wave architecture - which topics compound, what formats fit your market, how Swell/Break/Wash maps to your channels. Make sure messaging and narrative and the demand gen strategy align, and they connect to your actual business goals.
Walk through the full deliverable stack. Where you're invisible today. Your POV, sharper than you've ever said it. Your first Wave and the next 6 months - prioritized, mapped, and ready. Dev-ready schema code. And a surprise - a branded infographic of your best insight. Not promised. Just appears.
We install everything as a working system inside Claude. Your Context Layer, Wave Architecture, creation agents, brand voice rules, monitoring loops, and measurement framework - all loaded into a repo your team can use from day one. Delivered with documentation and a walkthrough.
30 minutes. No pitch deck. Just a conversation about your content, your market, and whether the Sprint makes sense or not.